Rock Content, a content management startup based in Florida, has closed a $30 million Series B funding round to continue cementing its leadership in the content marketing industry.
The round was led by Unbox Capital with participation from Provence Capita, BTG High Growth Opportunities Fund, and Crescera Capital. This brings the total funding raised by the startup to $34 million. Patricia Morae, Unbox Capital’s Founder, referred to the firm’s decision to support the startup by stating:
“Rock Content has the ability to operate in a wide range of markets, and within different cultures. This ability, in combination with its unique product innovation capability, places them in a privileged position to lead content marketing strategies for brands around the world.”
Rock Content has experienced rapid growth over the years, having acquired ScribbleLive for an undisclosed amount back in 2019 to become a major player in the industry. Now, the startup is looking to maintain this growth by investing heavily in marketing, sales, and product innovation efforts. Diego Gomes, Rock Content’s CEO, said in this regard:
“We believe that content delivers superior results for brands and a better experience to consumers. Content is a more human-marketing channel impacting positively the experience of every individual with the brands. This is why the Series B is an important milestone: we can achieve our goal to define the future of the content industry and become the best partner for marketers that are looking for ways to grow”
With brands around the world continuing to flock to content platforms to connect with their consumers by using diverse content strategies, Rock Content has paid special attention to educating companies on how to apply content marketing effectively. Serving more than 2,000 customers worldwide, the startup has set its eyes on expanding its footprint to become the leading force in the industry.